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I’m a local guide based in Kansai, offering immersive cultural tours across Osaka, Nara, Kyoto, and Himeji — shaped by daily life in Japan, academic study of Japanese language and culture, and years of firsthand exploration. Since relocating to Japan in 2023, I’ve guided hundreds of visitors through temples, neighbourhoods, and traditions that rarely make it into guidebooks. Check our tours here. ​ ​

 

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The Iconic Dotonbori Glico Man: A Symbol of Osaka's Vibrant Spirit

  • Writer: Marco
    Marco
  • Jun 21, 2024
  • 3 min read

Updated: Nov 30, 2024


Glico man and other signs on the dotonbori river
Glico man and other signs on the dotonbori river

When strolling through the lively streets of Osaka, particularly in the bustling district of Dotonbori, one cannot miss the radiant Glico Man Osaka sign. This iconic billboard, depicting a running man against a backdrop of bright lights, has become synonymous with Osaka's vibrant culture and dynamic energy. Let's dive into the history and significance of this beloved symbol.


A Brief History

The Glico Man Osaka sign was first erected in 1935 by Ezaki Glico, a company renowned for its Pocky snacks and other confectioneries. The company was founded in 1922, and its founder, Riichi Ezaki, believed in the importance of health and vitality. The running man represents these values, symbolizing strength and perseverance.

Over the decades, the sign has undergone several transformations, keeping pace with the changing times and technological advancements. The current LED version, installed in 2014, is the sixth iteration of the sign. It not only preserves the nostalgic essence of the original but also adds a modern touch with its vibrant, energy-efficient display.


A Landmark of Dotonbori

Located in the heart of Dotonbori, the Glico Man Osaka sign stands proudly above the Ebisubashi Bridge. This area is a hub of activity, filled with street food stalls, restaurants, shops, and entertainment venues. The sign has become a popular spot for tourists and locals alike, who flock to the bridge to take photos with the iconic symbol in the background.

The sign is particularly stunning at night when it lights up the area with its dazzling display. The illuminated Glico Man, with his arms raised in victory, is a beacon of joy and excitement, embodying the lively spirit of Osaka.


Cultural Significance

Beyond its commercial purpose, the Glico Man Osaka has become a cultural icon. It represents the city's resilience and forward-thinking attitude. For many, it serves as a reminder of Osaka's post-war recovery and its rise as a major economic and cultural centre in Japan.

The sign is also a testament to the city's love for innovation and progress. Each version of the Glico Man has embraced the latest technology, from neon lights in the early days to the current eco-friendly LED display. This commitment to modernization while honouring tradition is a hallmark of Osaka's identity.


Glico Man Osaka: A Must-See Attraction

No visit to Osaka is complete without a trip to see the Glico Man Osaka. Whether you're a first-time visitor or a seasoned traveller, the sign's magnetic charm never fades. It's a place where you can feel the pulse of the city, surrounded by the hustle and bustle of Dotonbori.

Take a moment to stand on the Ebisubashi Bridge, look up at the Glico Man, and soak in the electric atmosphere. Capture the moment with a photo, mimicking the running pose of the iconic figure. It's a simple yet unforgettable experience that connects you to the heart of Osaka.





Conclusion

The Glico Man Osaka is more than just a billboard; it's a symbol of Osaka's enduring spirit and zest for life. It encapsulates the city's history, culture, and unwavering drive towards the future. So, next time you find yourself in Osaka, make sure to pay homage to this legendary figure. Stand beneath its glowing lights, feel the energy of Dotonbori, and become a part of the story that is the Glico Man.


Do you want to visit? Check out our DOTONBORI TOUR!


Marco

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